Negative News Gets Preemptive Strike
May 30, 2007
COLLEGE PARK Maryland athletic director Debbie Yow may have pioneered a new and radical approach to dealing with media coverage of sensitive subjects in the college sports world.
On May 11, Yow sent a personal letter to various supporters of Maryland athletics, notably Terrapin Club members and Terrapin Times subscribers. Yow’s more than 1,600-word dispatch…
You need to be a 5 Star Subscriber to view this article. Please log in below or subscribe to continue reading.
Already a subscriber?
Log In below:
or become a 5 Star subscriber today!
For unlimited access to all magazine articles online,