Media Watch: GT’s “Interesting” Campaign

Brett Friedlander | Mailbag

September 3, 2010

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C.J. Spiller might have had his life-sized posters. Christian Ponder may have his notebooks embossed with a distinctive CP7 logo.

But when it comes to ACC Heisman Trophy gimmicks, nothing in recent memory is as interesting as the campaign Georgia Tech has begun for Joshua Nesbitt.

Did I say interesting?

That’s about the only word that accurately describes Tech’s takeoff on…